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What is fu:di?

A range of food products crafted by chefs, backed by science. We hack everyday recipes, replacing sugar with plant-based sweeteners, swapping seed oils with alternatives and reducing carbs - so you can go with and not without.

What is keto?

A ketogenic diet focuses on reducing your intake of carbohydrates in order to send the body into a state of 'ketosis'. This allows your body to create energy from your fat supplies instead of being dependent on glucose found in sugar and carbs. There

Why is a low-carb diet good for you?

Following a low-carb diet allows us to maintain more stable blood sugar levels. Repeated blood sugar spikes (and crashes!) can significantly affect your wellbeing and health by impacting your energy, weight, clarity of mind, hormones, mental health,

What is metabolic health and is it important for everyone?

Metabolic health is the overall state of your body's metabolism. A healthy metabolism reduces your risk of metabolic disease. This is achievable through optimising the food you eat with a focus of balancing your blood sugar levels, reducing the troug